On the fifth anniversary of its launch, Team Sky has today set out its ‘2020 Vision’ for the next five years.
Sir Dave Brailsford, Team Principal said, according to team official website:
“The first chapter of Team Sky was successful. We set out to win the Tour de France, to do it clean and to do it with a British rider. We have done that twice. And we have helped inspire a million more people in the UK to take up cycling.
“But it is in our DNA to think that we could have gone further, that we could have achieved more. And we are now hungrier than ever.
“Our mission for 2020 is very simple - for Team Sky to be indisputably and consistently the best cycling team in the world, and to be viewed as one of the very best sports teams in the world.
“We will do that by winning more races in the next five years than we did in the past five years. And do that consistently in Grand Tours as well as classics and Monuments.
“Our vision is to continue to play a leadership role in charting a better future for this great sport of ours and changing the culture that so damaged it. That means continued leadership on anti-doping. But much more than that, we want Team Sky to be at the cutting edge of innovation and a reference point for excellence in human performance.
“And the purpose of all this is very simple - to do everything we can to make more people fall in love with cycling so it can have a positive impact on their lives.
“By 2020, I want Team Sky to be seen as a beacon of sporting excellence after a decade of sustained success. And how we have done it matters just as much as what we have done. But above all, why we have it done it matters most of all.”
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